LoanHub24 operates as a digital loan comparison platform serving the South African consumer credit market. We facilitate connections between creditworthy borrowers and NCR-registered lending institutions through proprietary matching technology. Our platform streamlines the loan application process by consolidating multiple lender outreach into a single borrower application, enabling transparent comparison of personal loan products ranging from R1,000 to R350,000. Revenue model: performance-based referral fees from successful loan placements. Core value proposition: reduced application friction, increased borrower choice, improved market efficiency.